19 September 2013

Protecting Brands, Trademarks

Get the dot com, then prioritize before taking any action against infringers --

A New Approach to Fighting Cybersquatters | NEWS.GNOM.ES: "...smaller brands may be able to take action on the few domain registrations that infringe their trademarks, the reality for many large brand owners is that they have to heavily prioritise. To date, this has meant time consuming and costly filtering to find the high-value targets rather than domains that are purely parked and may never actually attract any traffic.... (read more at link above)

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